Newbury Street has long been the marquee address for posh brands to make their Boston debut. But lately a stretch of Boylston Street in Chestnut Hill is giving the Back Bay a run for its money with a slew of chic retailers opening new, bigger spaces.
The Street, 55 Boylston St.
Jonathan Adler
Slated to open in March, the new boutique is twice as big as the brand's original store on Newbury (2,600 square feet). The full collection of home decor from the offbeat designer will be available.
Exclusive Chestnut Hill perk: Custom-designed rugs, pillows and throws — and if none of Adler's fabrics suit your fancy, bring in your own for a fully personalized creation. jonathanadler.com
Skoah
Stylize blogger Peter Dziedzic just opened his third outpost of Canadian "skin care gym" Skoah. After expanding to Newbury Street last year, the Chestnut Hill location rounds out the trifecta of prestigious Boston addresses. The 1,007-square-foot space has three treatment rooms and a brow bar.
Exclusive Chestnut Hill perk: Find a sink in the product area — you can try on a product, rinse off and try again!
Intermix
Intermix's Newbury Street store is already a haven for fashionistas to try on designer duds (the shop is a favorite of Bruins wives, including Krista Ference). The 2,000-square-foot Chestnut Hill store opened in mid-November to rave reviews.
Exclusive Chestnut Hill perk: The buyers tailor their merchandise to the neighborhood, so expect to find a preppy-chic mix of items from designers such as Rag & Bone, Yigal Azrouel, Helmut Lang and more.
200 Boylston St.
Equinox
Boston's best-looking folks are already members of this luxe health club, which has locations in the Financial District and Back Bay. But when the new 33,000-square-foot club opened last month, city gym rats got a reason to trek out to the 'burbs for the signature classes, the spa and the shop stocked with Kiehl's products.
Exclusive Chestnut Hill perk: The gym is home to the company's first-ever barre studio.
Sweetgreen
Two Georgetown University grads united in 2007 to open an affordable, sustainable, healthy salad eatery that would actually, you know ... taste good. Last year the pair opened a spot on the other Boylston Street in Back Bay, and now they make the move to Chestnut Hill later this spring.
Exclusive Chestnut Hill perk: The storefront has a retractable front wall (at 20 feet tall!) that will open for outdoor seating in warmer months.
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