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Stocks edge higher as major earnings week starts

Written By Unknown on Senin, 21 April 2014 | 22.27

NEW YORK — Stocks are edging higher as another big week for company earnings begins.

Halliburton rose after the oil exploration company said it was profitable in the first-quarter after reporting a loss in the same period a year ago. Athenahealth, a provider of online services to the health care industry, slumped after its earnings fell short of Wall Street's expectations.

The Standard & Poor's 500 index rose three points, or less 0.2 percent, to 1,868 in the first few minutes of trading Monday. Last week the index logged its best performance since July after the first major week of earnings.

The Dow Jones industrial average rose 35 points, or 0.2 percent, to 16,443.

Bond prices rose. The yield on the 10-year Treasury note fell to 2.70 percent from 2.73 percent on Thursday.


22.27 | 0 komentar | Read More

Homing in on survivors̢۪ needs

A group of architects are donating their services to make the homes of marathon bombing survivors more accessible.

Nearly 100 architects and 10 consultants have signed up to help through an effort called Renovate for Recovery, working with engineers, carpenters, designers and dozens of other volunteers to complete one project in New Hampshire, with more than a half dozen others in the works.

"After the bombings, survivors were overwhelmed, physically and emotionally, so their homes were on the back burner," said Dawn Guarriello of the Design Partnership of Cambridge. "But people don't have to be an amputee to take advantage of this. No injury is too small."

Survivors apply for modifications to their homes or businesses through a Department of Public Safety initiative called the Boston Survivors Accessibility Alliance, which assesses requests on a case-by-case basis, said Terrel Harris, a spokesman for the Executive Office of Public Safety and Security.

"Those getting help don't need to worry about anything," Harris said. "It's all done free."

Although most of the projects so far have called for redesigning kitchens and bathrooms or installing lifts or elevators, volunteers can modify homes in a variety of other ways, including replacing door knobs with handles for people who sustained neurological problems such as gripping, or installing smoke detectors with strobe lights for those who lost some or all of their hearing, Guarriello said.

"Our biggest need right now is donated materials like garage doors, sinks and tiles, hopefully through local suppliers," she said. "We want to open people's eyes to different ways of thinking about accessibility."

Michael McHugh, a member of the Boston Society of Architects and chairman of Architecture for Humanity Boston, began working with Karen Rand, who lost her leg from the knee down.

Rand lives in a third-floor apartment in Somerville. So McHugh and the firm he works for, Davis Square Architects, designed a new handrail and sturdier steps, which were built by "Ask This Old House" for a segment of the TV show.

To allow Rand to sit outside in nice weather, McHugh and his firm also designed a new roof deck, which was built by S+H Construction in Cambridge.

"As a runner myself, I feel a strong connection to the running community, and it's been really great to reach out in some way," McHugh said.


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High court to hear dispute about TV over Internet

WASHINGTON — Thirty years after failing to convince the Supreme Court of the threat posed by home video recordings, big media companies are back and now trying to rein in another technological innovation they say threatens their financial well-being.

The battle has moved out of viewers' living rooms, where Americans once marveled at their ability to pop a cassette into a recorder and capture their favorite programs or the sporting event they wouldn't be home to see.

Now the entertainment conglomerates that own U.S. television networks are waging a legal fight, culminating in Tuesday's Supreme Court argument against a startup business that uses Internet-based technology to give subscribers the ability to watch programs anywhere they can take portable devices.

The source of the companies' worry is Aereo Inc., which takes free television signals from the airwaves and sends them over the Internet to paying subscribers in 11 cities. Aereo, backed by billionaire Barry Diller, has plans to more than double that total.

Broadcasters including ABC, CBS, Fox, NBC and PBS have sued Aereo for copyright infringement, saying Aereo should pay for redistributing the programming the same way cable and satellite systems do.

The U.S. networks increasingly are reliant on these retransmission fees, estimated at $3.3 billion last year and going up to more than $7 billion by 2018, according to research by SNL Kagan, which analyzes media and communications trends. They fear that they will lose some of that money if the Supreme Court rules for Aereo.

Aereo's service starts at $8 a month and is available in New York, Boston, Houston and Atlanta, among others. Subscribers get about two dozen local over-the-air stations, plus the Bloomberg TV financial channel.

In the New York market, Aereo has a data center in Brooklyn with thousands of dime-size antennas. When a subscriber wants to watch a show live or record it, the company temporarily assigns him an antenna and transmits the program over the Internet to the subscriber's laptop, tablet, smartphone or other device.

The antenna is only used by one subscriber at a time, and Aereo says that's much like the situation at home, where a viewer uses a personal antenna to watch over-the-air broadcasts for free.

"Aereo is in some ways novel, but it is also among a host of technologies that uses the Internet to offer consumers the ability to do what they always have more cheaply and conveniently," the Dish Network and Echostar Technologies said in a supporting legal brief filed in the Supreme Court.

But the broadcasters and their backers argue that Aereo's competitive advantage lies not in its product, but in avoiding paying for it.

"Aereo is simply a blatant free rider trying to make a quick buck without paying anything toward the true costs of what it misappropriates," Time Warner Inc. said in a court filing.

The broadcasters told the court that Aereo's "competitors pay for the rights to retransmit 'live TV' to the public — as they must to avoid liability for copyright infringement — while Aereo does not."

The federal appeals court in New York ruled that Aereo did not violate the copyrights of broadcasters with its service, but a similar service has been blocked by judges in Los Angeles and Washington, D.C.

The 2nd U.S. Circuit Court of Appeals said its ruling stemmed from a 2008 decision in which it held that Cablevision Systems Corp. could offer a remote digital video recording service without paying additional licensing fees to broadcasters because each playback transmission was made to a single subscriber using a single unique copy produced by that subscriber. The Supreme Court declined to hear the appeal from movie studios, TV networks and cable TV channels.

In the Aereo case, a dissenting judge said his court's decision would eviscerate copyright law.

Judge Denny Chin called Aereo's setup a sham and said the individual antennas are a "Rube Goldberg-like contrivance" — an overly complicated device that accomplishes a simple task in a confusing way — that exists for the sole purpose of evading copyright law.

The Obama administration, artists, actors, Major League Baseball and the National Football League all support the broadcasters. But the administration and computer software and telecommunications groups are urging the court to avoid a broad ruling in favor of copyright protection that could call into question the rapidly evolving world of cloud computing, which gives users access to a vast online computer network that stores and processes information.

Smaller cable companies, independent broadcasters and consumer groups are backing Aereo.

FM radio and cable TV were initially derided as unnecessary, inefficient or just bizarre, said the digital civil liberties watchdog Electronic Frontier Foundation. In a legal filing joined by other public interest groups and the consumer electronics trade association, the group said the justices should not become regulators of technology and "the court should not attempt to predict the future of television."

The entertainment industry has changed dramatically since the high court ruled in favor of home video recording in 1984 in a 5-4 decision. Then, Sony was the maker of the Betamax recorder and Universal City Studios and Walt Disney Productions were arguing for protection under copyright law.

Now, Disney owns ABC and cable giant Comcast owns NBC and Universal.

The case is ABC v. Aereo, 13-461.


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Asian stocks mixed after holiday weekend

BEIJING — Global stocks were mixed Monday in light trading after Japan reported a record annual trade deficit and investors looked ahead to economic data this week from China and South Korea.

Oil declined but stayed above $104 per barrel amid concern over simmering tensions in Ukraine.

The regional heavyweight, Tokyo's Nikkei 225 index, edged down 0.03 percent to 14,512.38 after Japan's trade deficit widened by nearly 70 percent in the year ending March 31. It was Japan's third straight year of deficit.

China's benchmark Shanghai Composite Index shed 1.5 percent to 2,065.83. Investors are waiting for the preliminary version of HSBC Corp.'s survey of Chinese manufacturing due out Wednesday for signs of whether an economic slowdown has bottomed out.

The flash purchasing managers' index "will be closely watched after a raft of mixed (but mostly soft) data," Mizuho Bank said in a report. "Potential for upside resides more in stimulus prospects rather than activity pick-up."

Markets in Germany and France were closed for Easter.

Taiwan's Taiex shed 0.2 percent to 8,951.19 and Seoul's Kospi lost 0.2 percent to 1,999.22. South Korea is to report data on Thursday that are expected to show economic growth slowed in the first quarter.

Singapore was flat while Manila and Jakarta rose. Markets in Australia, New Zealand and Hong Kong were closed for the Easter holiday.

Oil shed 23 cents to $104.07 in electronic trading on the New York Mercantile Exchange amid concern about tensions in Ukraine following an Easter morning shootout at a checkpoint manned by pro-Russian insurgents. The contract added 44 cents in the previous session to $104.30 on concern Russian supplies might be disrupted if Europe or the United States imposes sanctions.

In currency markets, the U.S. dollar gained 0.1 percent to 102.56 yen and the euro was up marginally at $1.382.


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Stocks are mixed at start of a busy earnings week

NEW YORK — Stocks were mixed Monday at the start of another major week for company earnings. The Standard & Poor's 500 index is coming off its best week since July as first-quarter corporate earnings begin to come in.

KEEPING SCORE: The Standard & Poor's 500 index was little changed from Thursday at 1,865. The stock market was closed Friday for the Good Friday holiday. The Dow Jones industrial average gained 13 points, or 0.1 percent, to 16,422. The Nasdaq composite fell three points, or 0.1 percent, to 4,092.

BIG MINING: Newmont Mining surged $1.45, or 6.1 percent, to $24.98 following reports that the mining company was considering a merger with Barrick Gold. The two companies are seeking to cut costs after a slump in metals prices.

OIL TURNAROUND: Halliburton rose $2.34, or 3.4 percent, to $63.25 after the company said it was profitable in the first quarter after reporting a loss in the same period a year ago. Last year the company set aside money for litigation over the 2010 Gulf of Mexico oil spill.

THE EARNINGS TRAIN: More companies are scheduled to report first-quarter earnings this week. Netflix will release its earnings after the closing bell. Companies including McDonald's, Delta Air Lines and Ford are also among those scheduled to release their results this week. S&P 500 companies are forecast to report a 1.1 percent decline in earnings for the period, according to data from S&P Capital IQ.

RECOVERY WEEK: The S&P 500 climbed 2.7 percent last week, recovering from a big-sell off that was triggered by a slump in high-flying technology and biotechnology names. The index is up 0.9 percent for the year and is trading close to its record close of 1,890, set April 2.

TREASURIES AND COMMODITIES: Bond prices rose. The yield on the 10-year Treasury note fell to 2.69 percent. The price of oil rose 15 cents, or 0.1 percent, to $104.45 a barrel.


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Dart adapter flashes power

Written By Unknown on Minggu, 20 April 2014 | 22.27

Laptops keep getting smaller and lighter, but chargers never seem to change — until now.

A California-based company founded by a group of MIT graduate students has invented what it calls the world's smallest laptop-charger.

Measuring 2.5 cubic inches and weighing just over 2 ounces, FINsix's Dart is barely bigger than a lipstick case — making it four times smaller and six times lighter than the average laptop adapter — but it charges just as quickly.

"Everyone who has a laptop knows the big brick they have to carry around," said CEO Vanessa Green, who co-founded the company as an MBA student at MIT's Sloan School of Management. "We looked at the market and said, 'Hey, we can do something different here.'"

FINsix launched the Dart in January to rave reviews for its practicality at the International Consumer Electronics Show in Las Vegas. Last Monday, the company began a monthlong Kickstarter campaign and met its goal of $200,000 on the crowdfunding site within 12 hours. By 7 p.m. Friday, the Dart had 3,104 backers who had pledged $336,706, with 25 days still to go in the campaign.

The money will be used to complete the development and production of the 65-watt charger, which sells on Kickstarter for $79, but which FINsix expects to retail in stores for about $119.

In addition to its small size and light weight, the Dart is designed for use anywhere in the world, and its laptop plus USB port allows people to charge multiple gadgets from a single outlet.

The Dart works well with all major PC brands, as well as with MacBooks 65 watts and under. To make chargers for the latter, though, FINsix has to buy off-the-shelf Apple adapters to get the connectors. So the Dart for MacBook costs $79 more than a standard Dart.

The charger is not compatible with 15- and 17-inch MacBook Pros and the 15-inch MacBook Pro with retina display because they require more than 65 watts. It also is not compatible with the Microsoft Surface tablet and the Google Chromebook Pixel.

The good news for gadget buffs: The Dart is just the first of a full line of the smallest, lightest and highest-performing power electronics FINsix intends to make.

To accomplish that, the company has raised more than $6 million in venture capital and angel investments and assembled a team of 18 employees — five in Boston and the remainder in Menlo Park, Calif.


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Coachella's young audience a marketers paradise

INDIO, Calif. — When it first started in 1999, Coachella was a couple of stages and a dance tent. Tickets were $65. A few dusty stands sold hot dogs and Cokes. It was the end of grunge and the start of a new millennium, and it was all about the music. All for one weekend.

Now, tickets start at $375. Gourmet menus and VIP packages abound. And dozens of companies have hopped on the Coachella bandwagon, turning the music festival — now two back-to-back weekends — into a marketing hotspot. Adidas, Details magazine, Harper's Bazaar and Lacoste are just some of the brands that host offsite festival events for stylish celebrity guests.

Rolling Stone executive editor Nathan Brackett said the Coachella Valley Music and Arts Festival has become a destination for fans and brands because organizers consistently deliver compelling lineups of diverse and unconventional musical acts. A reunited OutKast headlines this year's festival, and other acts include Arcade Fire, Lorde, Haim, Lana Del Rey and Muse.

"They made great, cool choices and now they're enjoying the fruits of that," he said.

The Coachella crowd may be there to listen to music under the hot desert sun, but the retailers are there for the celebs and the crowd, which is young, hip and with money to spend.

"Music is a marketing platform for many lifestyle brands," said marketing expert Tom Julian, a director of merchandising and retail consulting firm The Doneger Group. "The festival circuit becomes as important as an ad campaign or social-media campaign. ... It just gets back to: This is where the millennial is, and this is a way to connect."

The idea is to transfer Coachella's cool factor to the brand itself, and translate that into sales: Festival fashion becomes synonymous with spring style for young consumers, right at the start of vacation season. Coachella's casual, summery look provides a sweet spot for fashion brands, said Megan Reynolds, senior shopping editor for Harper's Bazaar, which held its second annual event at this year's festival.

"It's so important not only because it's the only (event) of its kind — fashion is usually so focused on being dressed up all the time," she said. "It's kicking off this whole season."

For women, the look is super-short denim cutoffs, ankle boots, bikini top and/or sheer, macrame blouse, and floral headband. For guys, it's board shorts and an Abercrombie-and-Fitch body.

Celebrities embrace the dress code. De-facto Coachella mascot Vanessa Hudgens rocked the uniform perfectly in a shot on Instagram on Coachella's opening weekend. Katy Perry paired jean shorts with a mesh crop top at Bazaar's off-site pool party. Selena Gomez threw a crochet white dress over her bikini-and-shorts combo. Julianne Hough and Sarah Hyland also followed the rules.

Kellan Lutz and Joe Jonas sported buff biceps in drapey tank tops. Steven Tyler wore a sheer shirt at the Lacoste party, where Emma Roberts paired an alligator-logo top with the requisite denim shorts.

Brands set up shop at the posh Palm Springs hotels nearby where the beautiful people stay, then offer parties, merchandise and festival access to celebrities in exchange for publicity and the attention of a coveted Twitter audience. Social media gives the festival a reach far beyond music fans and readers of celebrity magazines.

"People have Instagram accounts just for Coachella fashion," Reynolds said.

The brands have followed the stars, Reynolds said.

"It really started as a place (stars) just wanted to go. It was like a more digestible version of Burning Man: You could be at a festival that wasn't totally marketed and had underground appeal," she said. "Now it's not like that, but people still really like it. ... It's evolved into just a fun place to be. We like the audience there, and a lot of the fashion industry is coming on board. It's taken on its own ambiance for the weekend."

Other festival sponsors, including Heineken and Fruttare, host "houses" on the concert grounds where all 100,000 attendees are invited to cool off, hear tunes and sample products (Representatives for festival promoter Goldenvoice declined to be interviewed for this story).

H&M, a festival sponsor for the last five years, also held its second annual Coachella after-party last weekend, drawing such stars as Jared Leto, Robert Pattinson, Kate Bosworth and Fergie. Company spokeswoman Marybeth Schmitt described the festival as "the ideal venue" to launch new H&M lines — it announced its collaboration with designer Alexander Wang last weekend.

"It is extremely exciting for us to be able to reach a significant number of our target consumers," she said in a statement. "The music culture has always been a source of inspiration for our collections — music is the perfect complement to fashion."

___

Online:

http://www.coachella.com

___

Follow AP Entertainment Writer Sandy Cohen at www.twitter.com/APSandy .


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4 French journalists abducted in Syria freed, safe

PARIS — Ten months after their capture in Syria, four French journalists crossed the border into neighboring Turkey and reached freedom Saturday, though dozens more remain held in the country's chaotic civil war.

Edouard Elias, Didier Francois, Nicolas Henin and Pierre Torres — all said to be in good health — were freed over the weekend in unclear circumstances in what has become the world's most dangerous, and deadliest, conflict for journalists.

"We are very happy to be free ... and it's very nice to see the sky, to be able to walk, to be able to ... speak freely," said Francois, a noted war correspondent for Europe 1 radio, in footage recorded by the private Turkish news agency DHA. Smiling broadly, he thanked Turkish authorities for their help.

French President Francois Hollande's office said in a statement that he felt "immense relief" over the release despite the "very trying conditions" of their captivity.

Elias, a freelance photographer, also was working for Europe 1 radio. Henin and Torres are freelance journalists.

A DHA report said soldiers on patrol found the four blindfolded and handcuffed in Turkey's southeast Sanliurfa province late Friday. Turkish television aired images of the four at a police station and a local hospital.

It wasn't clear whether a ransom had been paid for their release, nor which group in Syria's chaotic 3-year-old conflict held the men. In his statement, Hollande thanked "all those" who contributed to the journalists' release without elaborating. Longstanding French practice is to name a specific country that contributed to hostage releases. France denies it pays ransom to free its hostages.

Several of the journalists' families told French television stations that they were recently told a "target window" was opening that could mean a return by Easter Sunday.

The four are expected to touch down in France on Sunday morning.

French Foreign Minister Laurent Fabius said in a statement that freedom for the hostages "was the result of long, difficult, precise, and necessarily discrete work."

Journalists around France rejoiced at the news of their colleagues' liberation.

"What's planned is that we will hold them in our arms," said an exuberant Europe 1 chief Fabien Namias on iTele TV news channel.

The four went missing in June 2013 in two incidents. Two were taken after being interrogated by extremist fighters of the Islamic State in Iraq and the Levant in the eastern province of Raqqa, said a Syrian activist who said he accompanied the journalists as translator and guide.

Hussam al-Ahmad, 23, told The Associated Press that Henin and Torres aroused the fighters' suspicion after they entered a school and asked to take photographs of the fighters as they played football. Al-Ahmad said the fighters held them for about six hours.

During his interrogation, al-Ahmad said he was asked: "How do you let these infidels enter Syria after they killed our people in Mali?" France launched a military intervention in January 2013 in Mali that scattered Islamic extremists who had taken over the country's north.

"I said, 'These brothers are reporters. They have a humanitarian message,' and then he got angry because I referred to the Frenchmen as my brothers," al-Ahmad said.

Al-Ahmad said Henin and Torres were seized four days after the interrogation, likely by the Islamic State, an al-Qaida breakaway group.

Al-Ahmad, who fled to Turkey months ago after being threatened by jihadis, said he burst into tears when he heard of the journalists' release.

"It's a day of celebration for me," he said.

Syria is considered the world's most dangerous assignment for journalists. The New York-based Committee to Protect Journalists said in April that 61 journalists were kidnapped in Syria in 2013, while more than 60 have been killed since the conflict began.

The widespread abductions of journalists is unprecedented, and has been largely unreported by news organizations in the hope that keeping the kidnappings out of public view may help to negotiate the captives' release. Jihadi groups are believed to be behind most recent kidnappings.

Christophe Deloire, director-general of Reporters Without Borders, told BFM TV the four French journalists were kept in the same place as recently freed Spanish journalists and others. He did not elaborate.

Meanwhile Saturday, the head of the mission charged with destroying Syria's chemical weapons said the government had removed or destroyed around 80 percent of the country's chemical weapons material. In a statement, Sigrid Kaag said at this rate, Syria could reach its deadline to eliminate its chemical weapons program within a United Nations-set deadline of June 30.

Syrian officials came under criticism for missing previous deadlines.

The civil war also bled into neighboring Lebanon. Security officials there said Saturday that soldiers detained six hard-line Syrian rebels in the northeast border town of Beit Lahia. The officials said the rebels planned to go to the nearby Syrian town of Beit Jinn, near the border with the Israeli-controlled Golan Heights. The officials spoke on condition of anonymity because they weren't allowed to speak to journalists.

___

Hadid reported from Beirut. Associated Press writers Albert Aji in Damascus, Syria, and Jamey Keaten and Sylvie Corbet in Paris contributed to this report.


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Venerable Somerville Theatre celebrates its centennial with time-honored movies

You can't watch "Jurassic Park" on an iPad.

Oh, sure, technically you can. But if you reduce Steven Spielberg's terrible lizards down to something you can hold in your lap, you lose too much — nobody wants to see a jeep racing away from a T. rex the size of a butterfly.

Unless your plasma TV has a thousand-inch display, you need to see "Jurassic Park" on the big screen. Thankfully, you can see it tomorrow at the Somerville Theatre.

Curated by theater general manager Ian Judge and hosted by Judge and projectionist David Kornfeld, the movie house's centennial celebration is in full swing with loads of classics from the last century — still to come: screenings of "The Princess Bride," "The Last Waltz," "The Departed" and more.

"We wanted something that honored the anniversary and encapsulated it," Judge said. "We got some amazing movies, the best print of 'Sunset Boulevard' I've ever seen. I didn't really know what to expect with attendance. I knew it'd be good for 'Singing in the Rain' and 'Casablanca' but 90 percent of the films in the 100-day countdown to the May 11 anniversary have made us money."

One of the joys of the celebration is watching Judge and Kornfeld introduce the films. Witty and knowledgeable, the cinephiles put the films in context with history and humor. For Judge, who grew up coming to the theater and began in the business as an usher at the now-shuttered Harvard AMC, the series has put the glory of an old movie house in the spotlight.

"Other than the seats and the light bulbs, most of what you see in the theater is 100 years old," he said.

The final film in the program will be "The Wizard of Oz" on May 11 — the screening will also include three vaudeville acts, live music and classic short subjects. Judge loves a lot of the films in the series (he urges everybody to search out "A Thousand Clowns"). But he says nothing compares to "The Wizard of Oz."

"Going to see this movie in a theater like ours is such a magical experience," he said. "That magic is lost when you go to a multiplex. Sure, you can watch it on your phone or on DVD anytime. But that won't leave an imprint. I'm hoping there's some kid at our screening that grows up to take their kid to 'The Wizard of Oz' in 50 years."

For details and tickets to 
the Somerville Theatre's 
centennial programming, go to 
somervilletheatreonline.com.


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Robot gives telecommuters a presence in the workplace

Technology is already allow­­ing people to tele­commute across vast distances, giving companies the luxury of finding the talent they want, even if that talented individual doesn't live in the same city, state or country. And the ability to work remotely is a perk more companies are using­ to retain workers.

But email, tele­conferencing and phone calls still prevent a remote worker from establishing a presence in the workplace. Spontaneous interactions are impossible — there's no brainstorming in the hallway, or popping into a colleague's office to bounce around an idea.

The answer? ROBOT ME!

A number of robotics companies have begun marketing "telepresence robots," upright devices that can roam hallways carrying a screen displaying a live video ­image of a telecommuter. The remote worker can see and hear via a camera and microphone on the robot.

I spoke with Colin Angle, CEO of iRobot, the Mass­achusetts-based company that created, among many other things, the robotic Roomba vacuum cleaner that is currently striking fear into the hearts of your house pets.

"If you actually want people to have high-quality remote experiences, you need to solve this remote presence in a creative way," he said. "We're trying to create a true immersive remote presence — I'm trying to build you. So you can attend meetings not as the forgotten, dis­embodied black spider phone thing, or the strange floating head that's up there on a screen until we need to use Power­Point, but as the guy who shows up at the meeting, sits down and participates in a way completely analogous to you being there in person."

iRobot has created — and some companies have begun using — the Ava 500. It looks like a sleek, round-based pedestal with a rectangular high-definition screen mounted on its wide neck.

The screen slides up and down to simulate a standing or sitting position, keeping interactions on roughly the same eye-to-eye level with people. The remote user can pivot the screen 360 degrees and move the robot in any direction. (The robot has sensors so it doesn't run into people or walls.)

Angle said they intentionally steered clear of giving Ava 500 a human form.

"We had to create a stylized,­ attractive form for the robot that wasn't gender specific but had a gravitas and scale volume and fidelity that would make the remote user feel good about representing themselves," he said. "And the people on the other end would look at it in a friendly way where the robot wasn't distracting because of its failed attempt to look like a person."

Basically, if the robot looked too human it would be seriously creepy. So they stuck with a non-human design that makes Ava 500 substantial enough to give people the sense that there's a presence beyond just a face on a screen.

The robot memorizes the layout of an office building, allow­ing a remote user to simply press a point on a map to dispatch Ava 500 to a certain office or conference room. Once there, the worker "teleports" into the robot, appearing on the screen and en­gaging with whoever's around.

On a recent morning, the folks at iRobot allowed me to teleport into an Ava 500 at their facility. Within minutes, I was linked up with the Ava 500 using an app on my iPad and teleconferencing software on my desktop computer. I controlled the robot, the screen height and the camera direction via the iPad touch screen, zipping around with ease and making lots of ­cliche robot sounds.

It was amazing. I spoke with two iRobot employees and a photographer, followed them to different locations and checked out displays in the company's robot museum.

Before long, the inherent strangeness of the experience melted away and I under­stood why they call it an immersive experience. This was different than using Skype or making a conference call — I was able to react to facial cues, turn my attention to other people as they spoke and engage in a much more conversational manner.

"The difference in metaphor is that anything that you can do if you were in a meeting physically, we want to try to mimic and replicate using a robot," Angle said. "The feeling was that if we did a good enough job, meetings could take place identically to how they would take place if you were there in person."

The price for this technology is steep — one Ava 500 costs $69,500. But it can allow companies to bring people from far-off distances into a workplace without paying for flights or hotel rooms.

, and remote workers tend to reduce company costs by requiring less office space.

Devices like Ava 500 are going to become common in many workplaces. It's an inevitable step in sorting out how best to mix technology with our human need for some form of spontaneous interaction.


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